DearType

I first became interested in type design through my job as a creative director in a branding agency. Even though we handled projects from different fields it soon became obvious that selecting the right font was half of the job. As time passed I became convinced that font and color alone can create a striking impression and thus should always be a priority. I like how a font can tell a story on its own, which inspired me to give type design a try. And in 2014 DearType was born. The idea behind every DT font is to convey a certain personal feel, hence the focus on scripts which can always make your project seem non-generic and special.