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Rotulo Variable
by Huy!FontsAbout Rotulo Variable Font Family
Rotulo Variable is a contrasted sans family which combines the Thick & Thin signpainter's style and some 70s feeling in a huge font family with three axis: Width, Weight and Slant.
A visit to an exhibition of Spanish movie posters by Jano was the beginning of Rótulo (Spanish for Sign) project. Classic thick & thin signpainter style was featured in many letterings of those posters, as it was a very common style in 60s and 70s Spanish design.
Unfortunately, today very few Contrasted Sans are seen, something that was quite common years ago has fallen into disuse in favor of Helvetic monotony.
Rótulo recapture all that personality, with an extense range of weights and widths to be used in striking headlines and short texts.
Designers: Juanjo Lopez
Publisher: Huy!Fonts
Foundry: Huy!Fonts
Design Owner: Huy!Fonts
MyFonts debut: Nov 15, 2022
About Huy!Fonts
Huy! Fonts is a digital type foundry based in Madrid created by Juanjo López, dedicated to the design and distribution of original and bespoke typefaces.Original designs are personal explorations greatly influenced by the impact of letters on our visual culture, from the work of the Renaissance punchcutters to the vynil signs of the local grocery store. In the design of bespoke fonts, the knowledge of the history of letters from a technical, aesthetic and cultural point of view allows us to find the solution that fits the customer's briefing.
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