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My Basics
The Oxford shirts of the type world...these are the basic typefaces I use over and over again because they work with anything.
The first cuts of Trade Gothic were designed by Jackson Burke in 1948. He continued to work on further weights and styles until 1960... Read More
Sanitized and cleaned up compared to the original. Much better suited for body copy.
Trade Gothic Next is Akira Kobayashi's 2008 revision of Jackson Burke's 1948 design. Developed over many years, the original Trade Gothic... Read More
Friendlier, more playful version of Trade Gothic.
Trade Gothic Next is Akira Kobayashi's 2008 revision of Jackson Burke's 1948 design. Developed over many years, the original Trade Gothic... Read More
Such a sharp looking serif. Pair with Trade Gothic for an insta-classic.
Hermann Zapf's Melior font exhibits a robust character through classic and objective forms. Versatile and extremely legible, Melior font... Read More
Works well at smaller sizes.
Jan Tschichold designed Sabon™ in 1964, and it was produced jointly by three foundries: D. Stempel AG, Linotype and Monotype. This was in... Read More
Another very distinct sans serif. Could just as easily appear in a scientific textbook or as instructions for a children's board game. It's scientific/technical, but also playful.
Inspiration for the Daytona™ typeface family came from a desire to provide the best fonts for use in televised sporting events. Jim Wasco... Read More
Linotype 2003
Love the "plain" look of Trade Gothic. Bold No 20 Condensed set in ALL CAPS...doesn't get much better than that.