Neo Sans and Folio

The branding agency's client wanted an "ultra modern" typeface that was "futuristic without being gimmicky or ephemeral," according to the design brief. Designer Sebastian Lester took on this intriguing custom font assignment, but soon, a bureaucratic decision cancelled the project."I was left with a sketchbook full of ideas and thought it would be a shame not to see what came of them," says... Read More

Folio® was designed by Konrad F. Bauer and Walter Baum, and released in several weights and widths by the Bauer Type Foundry from 1956 to 1963. This legible sans serif family was designed around the same time as Helvetica, and in many ways it is quite similar to Helvetica. There are some notable differences in certain characters, like the lowercase a, and the caps G and Q. The designers of... Read More