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Neo Sans and Smart Sans

Noah Nazir
N
Last edited January 07, 2018
Neo Sans
Smart Sans
rocket
illustrative
Write drunk, but edit sober

The branding agency's client wanted an "ultra modern" typeface that was "futuristic without being gimmicky or ephemeral," according to the design brief. Designer Sebastian Lester took on this intriguing custom font assignment, but soon, a bureaucratic decision cancelled the project."I was left with a sketchbook full of ideas and thought it would be a shame not to see what came of them," says... Read More

brandy
illustrative
Sunshade with the firm crust

Smart Sans is a personal tribute to Leslie (Sam) Smart, the first type director to be hired by a major typesetting house in Canada. Smart was a twentieth century design pioneer who raised the standards of Canadian typography. Together with three of his peers, he established the first Type Directors Club in Toronto.After Smart's death in 1998, type designer Rod McDonald decided that something... Read More

Patrick Giasson and Sebastian Lester
Monotype 2004
Rod McDonald
Monotype 2004