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Hiragino Serif

by SCREEN Graphic Solutions
Individual Styles from $210.00 USD
Hiragino Serif Font Family was designed by published by SCREEN Graphic Solutions. Hiragino Serif contains 2 styles.

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About Hiragino Serif Font Family


Hiragino Serif (Mincho) is a font adapted for the digital age. It was designed to permit finely detailed tuning that allows the sizes of both kanji and kana to be adjusted for greatest visibility. It also broadly satisfies the needs of modern graphic design in advertising, posters, pamphlets, magazines, and other such uses. The font makes the counters comfortably wide while gracefully raising the text's center of balance, ensuring that the typeset characters will be smooth and well-defined. It gives each line a modern impression thanks to a judicious balance of light and shade and draws out a vivid readability that makes it possible to comfortable push forward with one’s reading. Latin alphabet and numbers have all been originally designed so that the weights of typeface and the flow of the baseline between Japanese and Latin characters are extremely consistent. Of particular note, vertically formatted text that mixes both Japanese and Latin characters can be beautifully rendered using only this typeface. Thanks to the use of authentic and sophisticated basic design , it creates a different atmosphere by combination of optional unique kana typefaces.

Designers:

Publisher: SCREEN Graphic Solutions

Foundry: SCREEN Graphic Solutions

Original Foundry: unknown

Design Owner: SCREEN Graphic Solutions

MyFonts debut: Dec 20, 2018

Hiragino Serif

About SCREEN Graphic Solutions

SCREEN began developing the Hiragino font in 1990 for inclusion with its typesetting system as the company was a comprehensive manufacturer of photographic reproduction equipment at that time. SCREEN did not have its own typeface design and decided to develop from scratch. The company favored typefaces completely different from those that had come before. Hiragino Serif (Mincho) and Hiragino Sans (Kaku Gothic) were developed in this way with the design concept “cool and contemporary” but still “orthodox, universally preferable and with excellent readability” . With the successful development of first Hiragino Serif and Sans, SCREEN went on to create the Hiragino Sans Rounded (Maru Gothic), and Universal Design (UD) series, and Hiragino Sans GB (Simplified Chinese) fonts. SCREEN has created numerous typefaces vital to today’s world due to their readability and beauty; they are widely used in a variety of applications, ranging from advertising, publishing, and broadcasting to smartphones, tablets, highway signs, and multilingual signs. Our Hiragino fonts will continue to evolve to keep pace with changes in lifestyles and needs, and we will persist in our quest to develop fonts that will still be used a century from now without losing any of their luster.

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